cross-posted from: https://lemmy.ml/post/49263187

Tim Sweeney claims it’s a “Scarlet Letter” which makes players “try to kill the game”

Epic Games CEO Tim Sweeney has criticised rival Valve for forcing studios to disclose when they use AI in game development.

Epic recently showed how it was integrating AI into Unreal Engine 6.

Time Sweeney said:

“If you want to launch a game, and get it as widely publicized as possible, you’ve got to put it on Steam so people can wish list it, and if you want to play it on Steam, then you have to get this Scarlet Letter of AI attached to your product, and now there is a hater community trying to kill the game.

“I think it’s really irresponsible of Valve. They shouldn’t do it, because it makes it much, much, much harder for a game developer to have a chance of success. You have to choose from either not using tools that can make you way more productive, and probably failing due to competition that does.”

Which is totally ignoring the factor that the user should know about the purchase it makes and be able to decide for themselves. Transparency for the player is not a bad thing.

  • Teratologique@lemmy.blahaj.zone
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    19 hours ago

    Indie games like Stardew Valley and Undertale don’t need generative AI, skill issue much?

    What next, it’s “irresponsible” to mention the system requirements because people won’t buy games that are too advanced for their device, which is depriving devs of sales?

    Maybe being anti-consumer isn’t the best strategy to bring those “consumer” things to your marketplace, Tim.

  • Hxrmit@thelemmy.club
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    18 hours ago

    What really is irresponsible is using amalgamations of stolen work and presenting it as the future

  • youmaynotknow@lemmy.zip
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    17 hours ago

    He’s got it all wrong. We don’t want to kill the game, in my case, I just want to kill HIM.

  • Soup@lemmy.world
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    1 day ago

    Super strong “If I told you who I really was you’d never have slept with me!” energy.

    It’s called consent. If people wouldn’t want to engage with the content unless they were misled in some way then that amounts to manipulation and a violation of trust. Looks like Epic Games just told the whole world that they would lie to their customers if they felt like the truth would give them too much choice.

    Fuck ‘em.

  • Kissaki@feddit.org
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    1 day ago

    Sugar labels on food didn’t stop their sales 🤷

    I don’t see it. Disclosure is always a good thing.

    Some people care, and they should have the option to choose. Not be misled, ignored, or lied to.

  • cley_faye@lemmy.world
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    1 day ago

    “Oh no, informing people allows them to decide for themselves, we can’t have that! I, sweeney whiney, must protect the world from informed decisions!”

    • Tim Sweeney, wearing is burger king cardboard crown screaming in front of his mirror alone.
  • Toga77@lemmy.world
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    1 day ago

    It’s really irresponsible for Tim Sweeney to be a such a fucking moron but he hasn’t stopped that yet.

  • Echo Dot@feddit.uk
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    1 day ago

    So they can’t not use AI because they’ll lose out to studios that do (not sure about that one but whatever) but if they do use AI no one will buy the game.

    Pick one

    • cecinestpasunecommunication@lemmy.dbzer0.com
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      1 day ago

      He wouldnt understand responsibility if it fucked him in every orifice for like nine hours straight and read him to sleep while cuddling after.

      Or choked him with his own intestines or whatever thing I’m sure wed all rather imagine happening to him that might not necessarily aid understanding in an easily legible way.

  • Kirp123@lemmy.world
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    2 days ago

    Fuck you Tim Sweeney. Valve is right for putting that info up so people can make informed purchases.

      • Snot Flickerman@lemmy.blahaj.zone
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        2 days ago

        Disney uses the hell out of Unreal Engine tho, they used it extensively for the filming of The Mandalorian.

        I wish they’d go bankrupt but they will be fine off of Unreal royalties alone.

      • Omega_Jimes@lemmy.ca
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        2 days ago

        I mean, they’ve been around for 35 years and they do something like 5 billion USD a year in revenue. I think they’re going to be fine.

        I don’t necessarily want this iteration of Epic to be fine, but I’m sure they will be