The fast-food giant said during the company’s Investor Day presentation Sept. 23 that it is launching the McDonald’s Media Network, a new advertising business that will allow other companies to place ads across McDonald’s digital platforms and restaurant screens.
McDonald’s began testing the idea in August 2026 at 450 company-owned U.S. restaurants, the chain said during the presentation. This does not include franchisees which are independently owned and operated.
The pilot features advertising from other companies on digital drive-thru menu boards after customers place their orders.
Between this, dynamic pricing, and the god awful food and service, there is no reason to keep eating this trash.
Urrgh! Doesn’t it feel exhausting that they want to extract more and more from you, including your attention whilst you’re browsing the menu.
mcdonalds has declining profit for like years already, due to people eating healthier foods, or alternative fast foods, or odering doordash.
Its already annoying enough that the menu changes as you’re looking at it.