

The real takeaway here is not the dollar amount. It’s that a jury finally recognized the mechanism: these platforms are designed to hijack attention, especially for young users, and that design choice has consequences. The 3M is a start. What matters is whether this changes how they engineer engagement or just becomes a cost of doing business.


Fair point. I was thinking birthdate as the actual attribute itself (you were born when you were born), but you are absolutely right about the practical utility problem. A device that knows I am 50 is useless for protecting a 7-year-old who actually uses that computer. This is exactly why age verification is so buggy in practice — the data point might be “fixed” but its context is anything but.