Apple's CEO Tim Cook today said the Mac just had its "best launch week ever for first-time Mac customers," which suggests that the new MacBook Neo has been a hit with customers buying their first laptops or switching from Windows. Apple released the MacBook Neo last Wednesday, March 11. In the U.S., pricing starts at just $599 for the general public and an even lower $499 for college students.
I’m still not convinced why buy Neo instead of M1 or M2 macbook air? Same story as with smartphones, old flagships are always better than new budget ones imo. And on top, laptops age 10 times better than phones do.
Some people don’t want used or don’t want to spend time looking for used in good condition. Especially around that price point. Most people who are looking to get a laptop for their kid for highschool or college are just gonna go to a big box hardware store, and right now the Neo is probably the best buy at Best Buy.
Spec wise, yeah an older air is better. There’s just a little more friction and uncertainty in going that route.
People don’t understand computer. people see shining new device, people buy.